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Optimal Cupid: Mastering the Hidden Logic of OkCupid, by Christopher McKinlay
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An easy-to-implement blueprint from the mathematician who reverse-engineered OkCupid and met the woman of his dreams in 90 days. Christopher McKinlay has been featured in Wired Magazine and Good Morning America for his groundbreaking analysis of OkCupid. For the first time he’s showing non-experts how to turn Internet dating on its head. This concise guide will show anyone (straight, gay, male or female) the procedure McKinlay used to meet his fiancee and how the same ideas can transform their lives and bring them from browsing to contact. One summer evening while logged into a supercomputer in Colorado waiting for a large computation, McKinlay was killing time on OkC when he was troubled by a problem: what if large groups of people responded to OkCupid’s personality questionnaire in statistically similar ways? He created custom software to scrape data from the site, collecting over 6,000,000 answers to OkC’s “match questions” from more than 20,000 real users. This data made clear he’d been using the site the wrong way. Based on his findings, McKinlay (a mathematics PhD), optimized his own profile. The transformation was profound. He went from showing a “match percentage” of 90% with a few hundred women in the L.A. area to showing 90% or higher with over 30,000 local women. Unsolicited messages from attractive strangers began flooding his inbox. With a foreword by Jon Finkel, McKinlay’s insightful how-to will teach you how to benefit from the buried statistical patterns of online romance.
- Sales Rank: #206498 in Books
- Published on: 2014-01-25
- Original language: English
- Number of items: 1
- Dimensions: 8.00" h x .15" w x 5.00" l, .16 pounds
- Binding: Paperback
- 64 pages
About the Author
Christopher McKinlay is an applied mathematician. While still a graduate student at UCLA, he used a variety of machine learning techniques to reverse-engineer the dating website OkCupid. He received over 1,000 unsolicited messages from women, resulting in 88 dates over the course of three months. His 88th date was with his fiancee.
Most helpful customer reviews
26 of 26 people found the following review helpful.
Meh...
By Carlos C.
Let's start with the good:
1. Responder Strategy: this is a strategy of reducing the number of messages and prospective matches so that you get more of the wheat and less of the chaff. This would basically involve avoiding non-divisive questions (basically avoid answering questions that most prospective matches near you would answer the same way), mark few answers as being acceptable for each match question as much as possible, and set questions with one acceptable answer as "mandatory" (lol), two acceptable answers as "very important", and 3+ acceptable answers as somewhat important.
2. Simulated Annealing Procedure: a step-by-step procedure of answering okcupid questions based on your strategy. In summary:
A. delete all your match questions;
B. answer new match questions based on one of the strategies (preferably the responder one and my advise is to answer only questions you deem very important at first, then for each very important match question, answer 25 somewhat important questions);
C. browse for your matches, organized by match percentage;
D. click on one of the top matches and answer their questions;
E. Rinse and repeat...
3. Hooks: basically, write down anything about yourself that would attract your desirable matches enough to message you and be as specific about them as possible. These would include hobbies, career, jokes, etc.
4. Additional tips on sending messages, how to conduct yourself on a date, etc.
Now for for the bad:
1. Searcher Strategy: the very opposite of Responder Strategy and what basically Mckinlay used in his search (SPOILER ALERT: his fiancee found him through a keyword search for tall men with blue eyes near her.). The problem with this strategy is that it generates more chaff than wheat, thus wasting the time and, potentially, money trying to narrow down your prospective matches. Unless the idea of a success rate of 4.5% sounds appealing to you, you might want to avoid this strategy.
2. Outdated information: the internet does age quickly doesn't it? Unless you've been living in space with Major Tom, all of us know that the Importance Scale has changed from a five to four point scale. Also, according to an email I've received from Okcupid staff, mandatory wasn't deleted, but renamed to "very important". Thus, the old "very important" (a question of a weight of 50) has actually been deleted. But it's a minor flaw.
3. Length: waaaay too short. Why couldn't he just write a blog series about his guide to optimizing cupid so that we don't have to spend any mon... nevermind.
Overall, it's not that bad. Is it worth buying though? I think I got some worth from it, but so far many have written about Mckinlay's strategy and procedure. Thus, you probably already have an idea of how to implement it without actually buying the book. :-P
22 of 22 people found the following review helpful.
A Peek Behind The Curtain Of Online Dating
By Curt Styler
After hearing of MiKinlay's story from Wired, I thought it would be fun to do some reading about the method he used in finding his perfect match. This short paper does a great job of summarizing the analysis he did and how he used that data to build a dating profile that appealed to the women he wanted to meet.
If your looking for the code he used, or his exact algorithms your out of luck. There's none of that here. Which is a good thing because if EVERYBODY started doing exactly what he did then it would be useless. However he does give a step by step process on how to optimize your match percentage and give tips on how to find the questions you SHOULD be answering instead of the random stream OKC gives you.
I know some of the comments over on Wired were saying how that article was just an ad for this book/paper. Honestly I don't care, this is a fun little look at the data behind online matchmaking. McKinlay just used that data to make his match percentage higher with the type of people he wanted to meet, which is really what online dating is all about.
I for one would be interested to know what other insights you could glean from the data he (and OKC) have collected. Big data is here to stay and this just gives some practical advice to use on OKC.
14 of 15 people found the following review helpful.
Good OKC approach for scientifically-minded OKC users
By Jack SF
Like many people, I saw the article in Wired this week. I've been using OKC for a while, and thought it was pretty interesting. I actually spent a few hours analyzing the article, trying to figure out how I could apply it to my own profile. (It did help a bit.)
Then I saw this book. Not all of us are going to write Python scripts to build our profiles or anything like that, but this book is the perfect distillation what he did. In other words—exactly what I needed to apply the info to the profile, nothing more, nothing less.
Worth the $5 if you're an analytical, logical person.
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